![]() ![]() Video content apart from a popular search tool has also become a liable source of infotainment and a platform for businesses trying to capture customers and holiday shoppers. Shopping ads will be tailored exclusively to the interests of individual users. Google is bringing shopping ads to YouTube’s home feed and search results where YouTube users will see visual shopping ads on their home feeds and search conducts. Watching certain trusted reviewers will entrust shoppers enough to buy the product.’ ![]() Shoppers feel the need to gain enough trust to just bag it on the go when they come across the product. Exempli Gratia, ‘Users tend to shop way more during Black Friday sales than any other month. Google acknowledges the benefits of displaying shopping ads on YouTube which it says will benefit advertisers. Video representations have helped advocate a broader viewpoint for more satisfying purchases during the holiday seasons. A general audience is inclining towards video platforms at a rapid pace that helps them achieve a better understanding of products and brands. This will allow advertisers to get additional exposure and more insights on users’ shopping intent. ![]() Google is about to enhance your spectrum of shopping experience by introducing shopping ads to YouTube’s home feed and search results. ![]()
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